Don't waste time on A/B tests
Our AI tests all your ideas at once, and finds the best combination of them, 100x faster than A/B testing.
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A/B Test

  • Tests one idea
  • Low chance of finding a winner
  • Ignores interaction effects with other ideas
  • Slow to get a result
  • Keeps sending traffic to bad variations
  • Traditional statistics

versus

Hypertune Test

  • Tests all your ideas
  • High chance of finding a winner
  • Exploits interaction effects between ideas
  • Gets results up to 100x faster
  • Diverts traffic away from bad variations
  • State-of-the-art evolutionary AI

Case Study

A smartphone marketer used Hypertune to boost their CTA click-through rate from 15% to 54% — a 260% uplift.

Their test had 7 variables (CTA Text, CTA Background Color, Section Order, Image, Title, Top Text and Menu) resulting in 1620 combinations of their ideas.

Our AI found a winning combination in just 5 days.

A normal multivariate test, e.g. using Optimizely, would have taken over 500 days to get statistically significant results at the 90% confidence level.

Hypertune worked 100x faster.

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How Hypertune Works 100x Faster

Suppose you have 5 versions of your title, 5 images and 5 layouts.

You should test all 125 combinations of them to maximize your conversion rate.

It's suboptimal to run one test for the titles, another test for the images and another for the layouts, as this doesn't account for the interaction effects between them — the winning title and winning image might be terrible when put together.

A multivariate test solves this by equally testing all 125 combinations, but this requires too much traffic so takes too long.

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Instead, our AI mimics evolution.

It starts off testing 5 random combinations out of the 125.

After enough traffic, it kills off the worst ones and replaces them with new combinations similar to the best ones.

As a result, it can quickly find a winner even when there are thousands or millions of possible combinations.

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Compare normal multivariate testing and evolution in this simulation. Visits to good variations result in conversions more often.
green box = good variation
red box = bad variation
blue flash = visit

Effortless Setup

We're offering a free trial — we'll set up your test for you and run it with 24/7 support. Spaces are limited so please get in touch soon.

Our Chrome extension lets you quickly implement your ideas, preview all combinations of them directly on your website, start and stop experiments and monitor results.

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For marketers and product managers to:
  • Get more sign ups and generate more leads
  • Increase sales, revenue and lifetime value
  • Quickly test what combinations of copy, imagery and design resonate best with your audience
  • Optimize every part of the user experience at the same time, from pricing to search to sign up
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Pricing

We're offering a free trial — we'll set up your test for you and run it with 24/7 support.

Spaces are limited so please get in touch soon.

Get Early Access

Thanks for registering your interest, we'll be in touch!
Oops! Something went wrong, please try again.